Marigold

Christine Clauder uses her social media and marketing savvy to launch <a href="https://pleaseadopthank.com/" rel="noopener noreferrer" target="_blank">PleaseAdoptHank.com</a>, the viral dog adoption ad for “hellion” dog Hank.&nbsp;This week AdAge breaks down ‘what marketers can learn’ from Christine’s bold marketing approach for finding Hank’s new forever family.&nbsp;

Marketing Specialist Goes Viral For Dog Adoption Ad

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Two veteran marketers take on the industry. Analyzing breaking news in the MarTech and AdTech worlds, Richard and Tim pick the topics that are most disruptive to marketers and offer advice in how to anticipate change and pivot to a new strategy. In 10 minutes or less, you’ll get informed on the news about customer acquisition strategies, privacy &amp; consumer data, email and mobile marketing, CDPs, and loyalty and advocacy programs — and hear from global CEO and CMO guest speakers. In the time it takes to grab a latte, you can walk away informed and ready to take on your next marketing challenge Cheetah Digital's Customer Engagement Suite platform allows enterprise level marketers to better serve, understand and engage consumers across the entire customer lifecycle. As the world's largest independently owned relationship marketing platform, we are experts in acquiring consumer data, specifically zero-party data, and then giving marketers an easy to use platform to analyze, understand and engage them across multiple channels including email, mobile, in-app, mobile wallet and through our award winning loyalty solutions. Brands such as Starbucks, American Airlines, Bloomin' Brands and many others trust Cheetah Digital to deliver personalized experiences and derive a true customer lifetime value.

Jesse Redniss has been engaging audiences by the millions for years. From his days in TV, at TimeWarner, through his agency partner Gary Vee and even today, his passion for better consumer experience sis real. As founder of Qonsent.com he's doubling down on helping brands tackle consumer consent and personal data via a value exchange and ultra-transparency. Learn how and why in this episode.

Marketing Specialist Goes Viral For Dog Adoption Ad

Today's Host

Tim Glomb

Marketing Specialist Goes Viral For Dog Adoption Ad

Today's Host

Tim Glomb

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