Chris Muscutt on How the Right Tech Enables Shell

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This is a podcast episode titled, Chris Muscutt on How the Right Tech Enables Shell. The summary for this episode is: <p>In this episode, Tim Glomb and Richard Jones chat with Chris Muscutt who leads Marketing Technology at Shell. Chris talks technology -- specifically how one of the biggest challenges in the oil & gas industry is not a lack of technology solutions, but the challenge of finding the right solution. Chris also talks about the impressive feat of Shell getting their Grocery 2 go program up in running amid the chaos of COVID-19 in only two weeks and just how instrumental Cheetah Experiences was to that. Hear about Shell's best campaigns and tips for getting internal buy-in on the right tech and more in the latest episode.</p> <p>VISIT CHEETAH DIGITAL RESOURCES FOR MORE MARKETING INSIGHTS https://www.cheetahdigital.com/resources SUBSCRIBE NOW FOR OTHER MARKETING INSIGHTS <a href='https://www.youtube.com/channel/UCu6Qx1lHFJHaWU1oMk9yajQ?sub_confirmation=1'>https://www.youtube.com/channel/UCu6Qx1lHFJHaWU1oMk9yajQ?sub_confirmation=1 </a></p> <p>CONNECT with CHEETAH DIGITAL</p> <p>Twitter ► <a href='https://twitter.com/Cheetah_Digital'>https://twitter.com/Cheetah_Digital</a></p> <p>LinkedIn ► <a href='https://www.linkedin.com/company/cheetahdigital'>https://www.linkedin.com/company/cheetahdigital</a></p>

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In this episode, Tim Glomb and Richard Jones chat with Chris Muscutt who leads Marketing Technology at Shell. Chris talks technology -- specifically how one of the biggest challenges in the oil & gas industry is not a lack of technology solutions, but the challenge of finding the right solution. Chris also talks about the impressive feat of Shell getting their Grocery 2 go program up in running amid the chaos of COVID-19 in only two weeks and just how instrumental Cheetah Experiences was to that. Hear about Shell's best campaigns and tips for getting internal buy-in on the right tech and more in the latest episode.

VISIT CHEETAH DIGITAL RESOURCES FOR MORE MARKETING INSIGHTS https://www.cheetahdigital.com/resources SUBSCRIBE NOW FOR OTHER MARKETING INSIGHTS https://www.youtube.com/channel/UCu6Qx1lHFJHaWU1oMk9yajQ?sub_confirmation=1

CONNECT with CHEETAH DIGITAL

Twitter ► https://twitter.com/Cheetah_Digital

LinkedIn ► https://www.linkedin.com/company/cheetahdigital